Mobile marketing is becoming increasingly important for you and your practice to keep up. For the first time in history, mobile browsing surpassed desktop browsing in early 2014. A lot of your clients are using their phones to find you, are you ready for when they do? In this episode, I'll show you easy ways to optimize your google adwords using callouts specific for mobile, your landing pages, your website and your emails so that if someone is using their phone they be happy with the experience that they get. Right now is a great opportunity to optimize for mobile and put yourself ahead of the competition.Items mentioned in this episodeAtlas SolutionsFacebook's Long Term PlanLeadpagesGoogle Adwords CalloutsAn Example of A Hyperlink Anchor Tag for phone and texting