VMP 043: Dr. Dave Nicol On Marketing Strategies and Principles That Help Grow Your Veterinary Practice

This week we have Dr. Dave Nicol on the podcast, and we talk about marketing strategies and principles that will help to grow your veterinary practice. Dr. Dave Nicol is a marketing expert who speaks internationally on veterinary marketing, management and staffing. Dr. Nicol has a very unique perspective on marketing because he owned a practice, which he just recently sold for a really nice return, that he grew by using digital marketing.We discuss everything from his ideas on social media and how to properly use social media for your veterinary practice, best practices for collecting emails, as well as a great way to quickly evaluate PPC and SEM agencies. We also dive into several marketing principles that have allowed Dr. Nicol to grow his client email lists so that he can drive clients into the practice and create paying clients.Items Discussed in This Episode:Dr. Dave Nicol's eBook: The Yellow Pages Are DeadMailchimp.comAweber.comInfusionsoft.com

Get 5 Must Have Social Media Tools From Danielle Lambert at SnoutSchool.com

Go to SnoutSchool.com/Brandon to get her list of 5 must-have social media tools now. You'll learn to create professional-looking social media graphics, save time by scheduling posts and find out where your clients spend time online. Not only that, but she's got great tips for getting your whole veterinary team to understand the importance of social media.Click here to access SnoutSchool.com's Free Social Media Course